Minding Loyalty Program design and planning gaps is critical to an effective customer engagement strategy. While any business can attempt to launch a Customer Loyalty Program, designing, planning, and executing a successful one requires significant expertise, enterprise commitment and unwavering attention to detail. As you plot a course for your new or renovated Customer Loyalty Program, steer clear of the common pitfalls.

What's inside?

You'll find:

• The 10 main components of Program success.
• 40 common pitfalls of Loyalty Program design.
  
• How to avoid the pitfalls.