Leading providers join forces to expand reach and delivery of mobile loyalty solutions.

Toronto & Chicago, April 26, 2016 — Bond Brand Loyalty, North America’s leading brand loyalty agency, announced today that Chicago-based Hinda Incentives, a leading provider of incentive programs and solutions, will become part of its reseller partner network.

Through this collaboration, Bond Brand Loyalty and Hinda Incentives will focus on expanding awareness and delivery of Bond’s latest technology product—SynapzeINSTANT, a turnkey secure mobile loyalty solution that enables banks to innovate faster, reduce program costs and enhance the customer experience. SynapzeINSTANT was built to help banks lead in the competitive landscape of reward and loyalty programs, all while offering bank customers a nearly "endless aisle" of instant redemption with leading retail brands. Better yet, the stand-alone rewards app requires no large-scale retailer POS integration or associated expense.

“Hinda Incentives is excited to partner with Bond and to leverage their latest loyalty technology to deliver innovative and differentiating solutions to the financial services industry,” said Mike Donnelly, President at Hinda Incentives. “Bond’s proven Synapze technology platform and the INSTANT product will increase the value we bring to current and future customers, and we are looking forward to collaborating with the Bond team to deliver the very best reward solutions.”

 “By adding Hinda Incentives as a reseller partner, Bond is able to maximize our reach and provide the right technology solutions, as quickly as possible, to a broader range of customers,” said Bob Macdonald, President and CEO at Bond Brand Loyalty. “Hinda’s expertise, strength and relationships in the incentives and rewards industry strongly complements Bond’s leading loyalty and technology solutions. Hinda is the perfect partner to help further expand the reach of SynapzeINSTANT”.

Built specifically for credit card loyalty programs, SynapzeINSTANT allows members to instantly pay with redeemed credit card loyalty points in store or online. To learn more about how this mobile app can reduce program costs and increase the member experience, please visit bondbrandloyalty.com.

About Hinda Incentives 
Established in 1970, Chicago-based Hinda Incentives (hinda.com) is one of the nation’s leading specialists in motivating and engaging employees and sales forces, and providing incentives to dealers, distributors and consumers. Hinda’s infinitE® Technology Solutions provide an efficient, immediate and effective way to manage incentive, recognition and loyalty programs. The Hinda Rewards Portfolio provides the most complete and engaging award offering in the marketplace, offering millions of engaging choices, including brand-name merchandise, and instant, easy and intuitive digital awards, books and entertainment.

About Bond Brand Loyalty
Bond Brand Loyalty, formerly Maritz Loyalty Marketing, is a management-owned agency that specializes in building brand loyalty for North America's most influential and valuable brands. Our mission is to make marketing more rewarding for customers, richer and more resilient for brands and more profitable for our clients. We build measurable, authentic and long-lasting relationships through a combination of services that includes loyalty solutions, customer experience, marketing research, customer analytics, live brand experiences and proprietary loyalty technology platforms. Visit our website, follow us on Twitter or contact us at 1-844-277-2663.

For more information, please contact:
Richard Lane