---
title: The Loyalty Report 2017
description: The gloves come off as we pit champions versus challengers in a battle for consumer love and loyalty. Download our Loyalty Report and learn how to knock out your competition
---

![Heart Beat Graphic](https://info.bondbrandloyalty.com/hs-fs/hubfs/2017%20Loyalty%20Report%20Landing%20-%20Images/header_initimate_heart.png?width=223&name=header_initimate_heart.png "Heart Beat Graphic")

![header_initimate_text.png](https://info.bondbrandloyalty.com/hs-fs/hubfs/2017%20Loyalty%20Report%20Landing%20-%20Images/header_initimate_text.png?width=761&name=header_initimate_text.png "header_initimate_text.png")

![header_initimate_text_mobile.png](https://info.bondbrandloyalty.com/hs-fs/hubfs/2017%20Loyalty%20Report%20Landing%20-%20Images/header_initimate_text_mobile.png?width=800&name=header_initimate_text_mobile.png "header_initimate_text_mobile.png")

![creditcards.png](https://info.bondbrandloyalty.com/hs-fs/hubfs/2017%20Loyalty%20Report%20Landing%20-%20Images/creditcards.png?width=230&name=creditcards.png "creditcards.png")

### Let’s step into the ring.

The Loyalty Report 2017, produced in collaboration with VISA, is the largest study of its kind, exploring the changing attitudes and behaviours of over 28,000 North American consumers. The report, now in its 7th year, examines the battle for love and loyalty across diverse industries and over 50 program attributes.

![](https://info.bondbrandloyalty.com/hs-fs/hubfs/2017%20Loyalty%20Report%20Landing%20-%20Images/love_loyalty_book.png?t=1493407724149&width=529&name=love_loyalty_book.png)

![love_loyalty_heart.png](https://info.bondbrandloyalty.com/hs-fs/hubfs/2017%20Loyalty%20Report%20Landing%20-%20Images/love_loyalty_heart.png?width=423&name=love_loyalty_heart.png "love_loyalty_heart.png")

### Become a champion in the battle for Love & Loyalty

Bob and weave among challengers with a loyalty program that treats its best customers the best – not like all the rest.

### North America's Largest Loyalty Study

28k

Consumers surveyed

400+

Programs assessed

10+

Industry sectors

Which Version would you like to download?

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### The feedback speaks for itself.

#### “We were surprised by how detailed the findings were and really appreciated getting that level data from the report.”

Global Hotel Brand

#### “…it was the best study of that type that we have ever seen”

National Airline

#### “Because of the findings and insights from the Loyalty Report we are reevaluating the redemption process of our rewards program.”

Leading Retailer

![creditcards.png](https://info.bondbrandloyalty.com/hs-fs/hubfs/2017%20Loyalty%20Report%20Landing%20-%20Images/creditcards.png?width=230&name=creditcards.png "creditcards.png")